Lead Paid Search, SEA

Job Description

Take the lead in our Paid Search domain, managing intricate international client accounts. Spearhead cutting-edge Paid Search and comprehensive full-funnel strategies, data-centric, cross-channel, and geared towards enduring growth. Convert strategic objectives into actionable priorities for operational execution, ensuring optimal resource allocation for maximum impact. Foster a robust culture of testing and learning through hypotheses, experiments, and clear insights, delivering actionable recommendations. Assess new platform capabilities, formats, automation, and AI opportunities, transforming them into scalable standards for team and client utilization. Provide expert consultation to clients and internal stakeholders, functioning as a strategic partner for performance enhancement, expansion, and advancement. Establish professional benchmarks for methodologies, quality standards, account frameworks, and strategic approaches within Paid Search. Mentor and cultivate the professional development of colleagues, fortifying the team's day-to-day operational capabilities. Effectively integrate our Paid Search expertise into pitches, client presentations, and internal knowledge-sharing platforms.

Qualifications

1. Minimum of 5 years of experience in Paid Search, SEA, or search advertising. 2. Strategic comprehension of performance marketing, business objectives, data analytics, and digital growth strategies. 3. Proficiency in managing intricate account structures, automation processes, smart bidding techniques, Performance Max, and contemporary search configurations. 4. Analytical proficiency: adept at identifying patterns, establishing clear priorities, and formulating actionable recommendations. 5. Testing oriented mindset: capable of formulating hypotheses, executing structured tests, and systematically enhancing accounts. 6. Poise and assurance in client consultations, strategic discussions, and presentations. 7. Organized and self-reliant approach to work. 8. Fluent in German (C2 level); proficiency in English is advantageous.

Benefits

- 100% remote work arrangement with flexible scheduling options. - Responsibility and autonomy from the outset. - Streamlined decision-making processes, expedited resolutions, and direct engagement with strategy, technology, and management teams. - Involvement in international client projects with substantial visibility and strategic influence. - Freedom from micromanagement – emphasis on quality, impact, and dependability. - Access to an experienced and supportive team characterized by technical expertise and pragmatic approach. - Opportunities for professional growth, knowledge dissemination, and independent initiative.